“There is plenty of new hotel construction in Rabat, Casablanca, Marrakesh, and Tangiers.”

“We realized how much the brand meant for the region and for the history of sports and Italian craftsmanship.”

“We are investing greatly in redefining the online offer and introducing a number of marketing systems whereby we can interact much more with our customers before they travel and while they are in the airport.”

“We keep close tabs on millennials needs and expectations so we can always provide a valuable and relevant product to this market.”

“Everywhere I go, 70-80% of people currently working at the leading institutions within the hospitality industry have built their careers, in part, at Swissôtel.”

“If you cannot fulfill the requirements of the customer, you cannot be competitive.”

“We are lucky to benefit from the greatest location in Barcelona, a key element of a luxury experience.”

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