Jan. 29, 2022


Yomi Adedeji

Nigeria

Yomi Adedeji

Founder & CEO, Softcom

Softcom is a provider of inclusive solutions for people and business and a strong example of Nigeria's capabilities in the tech industry.

BIO

Yomi Adedeji is responsible for setting the vision and overall strategic direction of the organization. He is passionate about using technology to deliver inclusion and growth for humanity and leads the company daily to deliver on this goal. He holds a bachelor's degree in management information systems from Covenant University and is an alumnus of the Stanford University SEED program on Innovation and General Management.


How does Softcom enable inclusion and growth for people and businesses across Africa?

We work with a wide range of industries from different sectors, including government and financial services. We have delivered 50 projects on how to use technology to reach customers and enable access to services and technology to achieve business goals. We want to build solutions that address some of the common problems most businesses face in society starting from Nigeria. The first problem we want to address if the need for identification. If you do not have identification, you are excluded from things like banking and financial services. The second issue is knowledge. One common issue in Africa is poverty and the inability to overcome it. We want to change human needs and provide solutions to problems that affect people and businesses. We want to be a B2B company, and we want to support anyone who is an entrepreneur and has the need to exchange value. We want to bring a great financial advisory service to companies and guide them on how to capitalize their business. Our tool has been an experiment so far, so it will be a new version of Eyowo. Eyowo is a bank, and if you want to grow, this bank is for you. We are also going to provide additional tools for those who own small businesses.

Who is the main beneficiary for the identity solutions?

The identity solutions are mainly for business. We want to incentivize people to create an identity for their business. Every business has customers and employees, and employees acquire an identity for gaining access to the business, and you can ask for the customers as well. This solution allows employees and customers to have identities to allow them to access products or services. The most acceptable form of identity is the government issued one, so our system is connected to the government system. The government needs to continue issuing IDs so businesses can identify the people they are serving, so we see the government as a partner.

How does Koya, your learning platform, provide the tools for people to learn?

Koya is a tool that a few universities use to deliver learning to their students and extend learning online. We will focus on delivering knowledge to entrepreneurs. The main difference from what we had before is that they were standalone courses, and now they will be more connected.

How does the bank you are launching work?

It allows you to collect payments online as well as collect payments from customers physically. We will launch a physical device where one can put in their card and collect payments. We focus on progress, not on transactions. Most banks focus on transactions, which means they encourage you to borrow money or buy, primarily because it is where they make profits. We have taken a step forward; we only monetize once your money is growing.

Data gathering is fairly challenging in Nigeria. How do you provide businesses with the tools to gather data for decision making?

In a country with limited resources, we need to reduce the amount of time that projects require to be executed. Data helps in planning, execution, and development in general. These tools will allow you to collect any type of data, anywhere. You can collect image data, video data, and text data, and it will allow you to collect data online and offline. We focus on acquisition and can always verify where data is collected. As a small business or government agency, having that data is extremely helpful. We also work with a great deal of statistics. We want to contribute to increasing the knowledge about our society. Everyone who needs to know is our customer. The question is what the government needs to know, such as the situation of society and data on current projects. We know that many agencies will become our customers, from the central bank to financing agencies and project planning.; however, we think more strategically on partnerships, because even if they are our customers, we want to unlock knowledge to improve the country.

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