POUND FOR POUND
TBY talks to Steve Ciobo, Australian Minister for Trade and Investment, on the benefits of free trade, accelerating the modernization of Colombia's agricultural sector, and areas with room for growth.

BIOGRAPHY
Steven Ciobo was appointed as Australia’s Minister for Trade, Tourism, and Investment in 2016. He was previously the Minister for International Development and the Pacific. He has also held the roles of Parliamentary Secretary to the Minister for Trade and Investment and Parliamentary Secretary to the Minister of Foreign Affairs. Ciobo holds a law degree and a bachelor’s of commerce from Bond University, and a master’s in law from the Queensland University of Technology.What are some highlights of the on-going negotiations for Australia's free trade agreement (FTA) with the Pacific Alliance?
I launched negotiations with my counterparts from Chile, Colombia, Mexico, and Peru at the Pacific Alliance Summit in Cali in June 2017, and we have made good progress in the five negotiating rounds to date, the latest in Mexico in July 2018. All parties share a commitment to concluding a high-quality agreement by the end of the year.
What does an FTA with the Pacific Alliance mean for Australian businesses?
The Pacific Alliance presents a growing opportunity for Australian export businesses. Equivalent to the eighth-largest economy in the world, the Pacific Alliance countries have strong economic growth, stability, and a commitment to global integration in recent years. For starters, an FTA will ensure that Australian businesses have the opportunity to access this market on a level playing field. We see increased opportunities in agriculture, tourism, health, mining and mining equipment, technology and services. Likewise, an FTA also presents exciting opportunities for Colombian businesses to increase exports of goods and services to Australia, the 12th largest economy in the world. Colombia is already benefiting more from two-way trade with Australia, and these benefits will only grow as tariffs go down and we develop closer economic integration through the FTA process. Colombia's agriculture sector will see benefits from an FTA with Australia, including products such as cut flowers and coffee that are already being effectively exported to Australia, demonstrating that Colombia can meet Australia's strict biosecurity measures. Further benefits will be derived from Australia's agricultural services and technology exports, as they will accelerate the modernization of Colombia's agricultural sector.
Where in Colombia will Australian businesses see increasing opportunities in 2018?
There has been an increase in Australian businesses interested in investing in Colombia, boosted by improvements in security, improving macroeconomic fundamentals, and growing diplomatic relations between both nations. Since 2017, the number of Australian companies based in Colombia grew from 24 to more than 50 in areas such as mining, software, infrastructure, health, and agriculture.
What is Australia's trade strategy towards Latin America and Colombia?
In December 2017, Australia released its Foreign Policy White Paper, setting out a comprehensive framework for Australia's engagement on a global scale. As outlined in the paper, the government's trade agenda is pragmatic, given the obstacles to progress at the multilateral level. Economic reforms in Latin America offer new possibilities for trade and investment. As a result, Australia has been strengthening its economic partnerships with Latin American countries, and we aim to deepen our trade and investment dialog with the Mercosur countries of Argentina, Brazil, Paraguay, and Uruguay. In March, I signed the Trans-Pacific Partnership (TPP-11) in Santiago on behalf of Australia, which draws in 11 Asia Pacific countries, including Mexico, Chile, and Peru. In February, I signed the Peru-Australia Free Trade Agreement (PAFTA) in Canberra. Indeed, an FTA with the Pacific Alliance will complement and build on the TPP-11 and PAFTA to bring more opportunities for Australian exporters. Once implemented, these three agreements, in combination with our existing FTA with Chile, will open the gateway to Latin America for Australian businesses, and likewise to Asia for Latin American businesses. I am excited Australia is negotiating an FTA with Colombia through the ongoing Pacific Alliance FTA discussions. We see a trade deal as an important next step to deepening our relationship with Colombia and developing new links between our people, businesses, and governments. There is already a good deal of interaction between our countries, but there is vast potential to do more, which is why we are looking forward to concluding a comprehensive and ambitious agreement by the end of the year.

TABLE OF CONTENTS
Guest Speaker
François-Philippe Champagne, Minister of International Trade, Canada
TBY talks to François-Philippe Champagne, Minister of International Trade of Canada, on making globalization work for all Colombians and Canadians, supporting the environment and mutually progressive causes, and increasing technological and educational ties.
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Juan Gabriel Pérez, Executive Director, Invest in Bogotá
TBY talks to Juan Gabriel Pérez, Executive Director of Invest in Bogotá, on rounding a turning point, the opportunities for foreign investment in infrastructural PPPs, and finding the perfect investors for adding value on a local scale.
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Patricia Tovar, Executive Director, Colombian British Chamber of Commerce (Britcham)
TBY talks to Patricia Tovar, Executive Director of Colombian British Chamber of Commerce (Britcham), on finding new strategies in trying times, supporting Colombians investing in the UK, and the rising importance of ecotourism.
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Orlando Velandia Sepúlveda, President, Agencia Nacional de Hidrocarburos (ANH)
TBY talks to Orlando Velandia Sepúlveda, President of Agencia Nacional de Hidrocarburos (ANH), on Tax Refund Certificates, developing pedagogical programs, and the Territorial Strategy of Hydrocarbons.
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Diego León Vélez Velásquez, General Manager, Ingeniería y Gestión Administrativa (IGGA)
TBY talks to Diego León Vélez Velásquez, General Manager of Ingeniería y Gestión Administrativa (IGGA), on predial management, virtual technical file, and working with different economic models.
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Iván Herrera, Vice President , Business Solutions and Government of Huawei Colombia
TBY talks to Iván Herrera, Vice President of Business Solutions and Government of Huawei Colombia, and Cao Wei, Country Manager of Consumer Business Group of Huawei Colombia, on their growth plans for the country.
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Carlos Alberto García Montes, General Director, National Institute of Roads (INVIAS)
TBY talks to Carlos Alberto García Montes, General Director of the National Institute of Roads (INVIAS), on developing Colombia's road networks, linking intermodal transport, and establishing private partnerships.
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María del Carmen Araujo Grijalva, Executive President, Hidalgo e Hidalgo (HeH) Colombia
TBY talks to María del Carmen Araujo Grijalva, Executive President of Hidalgo e Hidalgo (HeH) Colombia, on contributing to productivity and growth in Colombia, working closely with local communities, and areas of opportunity.
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Santiago José Castro Agudelo, Rector, Universidad La Gran Colombia
TBY talks to Santiago José Castro Agudelo, Rector of Universidad La Gran Colombia, on providing first-rate affordable education, constantly innovating whilst remaining true to one's values, and changing Colombia's risk-adverse culture.
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Andres Hernandez, General Manager, Mareauto Colombia S.A.S,
TBY talks to Andres Hernandez, General Manager of Mareauto Colombia S.A.S, AVIS Colombia, on outgrowing the market by legions, providing customers with an unforgettable experience, and offering a timeless premium service.
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City of Gold
Colombia's regulatory policies are generally regarded as welcoming to foreign investment, as seen by the World Bank's 2018 Doing Business report, which ranked the country's business environment 59th globally. Chief among the country's appeal to foreign investors are its stable political and economic system, rich natural resources, and geographically important location at the crossroads of two oceans and continents.
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