Energy & Mining

Qatar Energy rebrand

Qatar Petroleum became Qatar Energy in 2021. What seems like a simple rebrand could have a huge impact.

Saad bin Sherida Al Kaabi wears many hats. As well as his cabinet role as Minister of State for Energy Affairs, he is also the President and CEO of Qatar Petrolum. Or at least he was, until October 2021, when he announced Qatar Petroleum would now be known as Qatar Energy.

While mostly symbolic for now, the name change offers a hint at Qatar’s priorities going forward, as well as its rise to prominence as a global LNG superpower.

The state-owned company, established in 1974, operates all oil and gas activities in Qatar, including exploration, production, the local and international sale of crude oil, natural gas, and gas liquids, refined products, synthetic fuels, petrochemicals, fuel additives, fertilizers, liquefied natural gas (LNG), steel, and aluminum.

The role of Qatar Energy, therefore, cannot be overstated, especially considering that over half of Qatar’s GDP is derived from its hydrocarbons resources.

While active in a number of fields, the North Field looms large over the natural gas sector, especially in light of the growing energy crisis in Europe, which has seen Western diplomats flock to Qatar in order to secure alternative supplies in the face of Russian aggression.

 

Speaking at the announcement in October, Al Kaabi stated that, “We are moving full-steam ahead to develop the North Field by building state-of-the-art LNG trains that would take our leadership position further with a production capacity of 126 million tons per annum by 2027. Not only that, but we are making sure that we protect our environment my keeping our carbon footprint at a minimum. This is why we are utilizing sophisticated carbon sequestration methods to capture and sequester 9 million tons of CO2 per annum by the end of this decade.”

Focusing further on the reasoning behind the rebrand, the minister concluded by saying; “Becoming Qatar Energy reflects our understanding of the global changes and our response to the need to protect our planet and int environment. Not only will our LNG projects bring additional cleaner energy to customers across the globe, but we will continue our heightened commitment to our central role in the global energy transition.”

Qatar Energy’s rebrand is but the latest stop on its journey, and the biggest since it joined the Extractives Industries Transparency Initiative (EITI) in 2019. And ditching “petroleum” from its branding has come with a new manifesto.

Qatar Energy now claims to adhere to a series of sustainability pillars, including climate change mitigation, operational responsibility, and social and economic development. And with the 2022 FIFA World Cup in Qatar set to be the most sustainable yet, it’s clear that Qatar is taking its sustainability responsibilities seriously.

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