AGUSTÍN COPPEL LUKEN
We have created a successful model and developed an attractive commercial package in our stores in order to best take advantage of the opportunities in the popular retail segment. We double our sales revenues every four years, and we are experiencing an annual growth rate averaging 20% per year.
Domestic demand is one the engines of Mexico’s economy and, considering the rapid population growth, it will continue to be a driving factor. More consumers need a greater number of products in terms of quantity, and more specialized consumers with new needs will need more targeted products and services.
In addition to the skilled labor force and the strategic position of the country, the legal framework in terms of investment is an attractive component of the Mexican economy.
ANTONIO CHEDRAUI EGUIA
The retail business was started in 1970, with my father founding the first supermarket in Jalapa, Veracruz. We went public in 2010, but retain that family-owned feel. We ended 2011 with 218 stores: 182 in Mexico and 36 in the US; in California, Nevada, and Arizona.
The opportunity for the formal retailer to grow is really big. Also, the types of consumers are developing in terms of credit; they are beginning to receive credit opportunities that they probably didn’t have in the past, and so we believe that it is going to be a growing market in the next few years.
We will be investing in stores and technology. We usually invest close to 7% of our sales revenues. That is capital expenditure for us. Out of that 7%, five points of the seven goes to new stores and two points go into technology and store remodeling. That happens every year.
ALEJANDRO RAMÍREZ MAGAÑA
I think that the most important component necessary to be able to expand internationally is the executive team. Also, the robustness of our organization in Mexico and the fact that we are the market leader has allowed us to start exploring markets outside of the country.
The Mexican film industry has been growing in recent years. As a nation, we have been producing between 60 and 70 feature films every year. That is already a good number.
There have been some Mexican fiscal incentives to invest in films that have helped the rebirth of the Mexican film industry. Some years ago it was almost dying, producing just five or six films a year. We are now back to 70. Now that we have a lot of production, we should focus on how to raise the quality of those productions.
OLEGARIO VÁZQUEZ ALDIR
Regarding tourism, Mexico has a very large market. We are next door to one of the largest consumer countries in the world, the US. We have a vast border with the US and a privileged geographical location with natural resources that provide a competitive advantage.
IN THE PRESS
Excélsior is a historical newspaper established 95 years ago. It is our social responsibility to preserve, improve, and direct the paper. In the communications sector, changes are happening at a rapid pace.
In the next decade, we intend to consolidate the sectors in which we participate. In the next five years, we will gain new access to the domestic market and develop routes for international expansion. There are a number of mature sectors that are ready for expansion, such as tourism and health.
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